Stark Beauty
Karen Millen AW 22 campaign

Typography/ graphic toolkit /lookbook /animation tests/email/social/homepage/ selects & AD.
A collection that reinvents the classics; set upon the vast coastal Somerset backdrop. Stark Beauty shows that when it comes to fashion, there’s always more than meets the eye. Both obvious and granular details enhance wardrobe classics, beautified with marble designs, striking embellishments and premium leather pieces. As we step into a new season of colour we see hues of navy, maroon and black contrasted by enticing brights of yellow and red. Just like its setting, every vision of Stark Beauty invites a different perspective.


Campaign overview/Graphic Direction