![](https://freight.cargo.site/t/original/i/f704781f74fe4d41bf6a88d6b171edaca5e3cea94bd29e07a6f3e782061ccd25/2020_01_15_KM_SPRING_SHOT_03_024.jpg)
Shades of Spring
Karen Millen Spring 2021 campaign shoot
Typography/colours/graphic toolkit, email/social/homepage/blog designs, shoot concept, selects & AD.
Welcome colour in soft focus this spring as we re-imagine the rainbow in sorbet tones and nudes alongside pops of all-out brights. Warmth and light abound, bringing an air of calm and serenity. Meet the moment in relaxed suiting, whisper-light fabrics and feminine details
Karen Millen Spring 2021 campaign shoot
Typography/colours/graphic toolkit, email/social/homepage/blog designs, shoot concept, selects & AD.
Welcome colour in soft focus this spring as we re-imagine the rainbow in sorbet tones and nudes alongside pops of all-out brights. Warmth and light abound, bringing an air of calm and serenity. Meet the moment in relaxed suiting, whisper-light fabrics and feminine details
![](https://freight.cargo.site/t/original/i/f8d0d03b0ae0df6f2d9a591976b63ef56136f15eb173aa9f16ed03bce59c90d6/KM_SPRING_21_OVERVIEW_KM-IMAGES.jpg)
![](https://freight.cargo.site/t/original/i/64106500ba1de7b325a23f6bd267fe716fec4c2e7840c0bb9495860296ec59e8/KM_SPRING_21_OVERVIEW_KM-IMAGES2.jpg)
![](https://freight.cargo.site/t/original/i/0a5521f3ef3fe7884775e8fce5c71efbed015f013084933dcad62e172630ecf0/KM_SPRING_21_OVERVIEW_KM-IMAGES3.jpg)
![](https://freight.cargo.site/t/original/i/56ba155991134cf3793919800da111120aceebd59188c9a7becaabfe44e1350c/KM_SPRING_21_OVERVIEW_KM-IMAGES4.jpg)
![](https://freight.cargo.site/t/original/i/945145094831d98aa1ce9ac8c15b7bb333f6ff7433f144b65c5a92984ca47834/KM_SPRING_21_OVERVIEW_KM-IMAGES5.jpg)
![](https://freight.cargo.site/t/original/i/dd70cfe6edd43a28ffc81807d05f38fffcd2edcc46bd2bb09ad98e4cf4a4529c/KM_SPRING_21_OVERVIEW_KM-IMAGES6.jpg)
![](https://freight.cargo.site/t/original/i/17ede5b0fb4513a58e08c58ae99bee26968a95347089be956c2a8044ff104eec/KM_SPRING_21_OVERVIEW_KM-IMAGES7.jpg)
![](https://freight.cargo.site/t/original/i/86f6f70e223bffccabd6330709c29b4ffebcc773f6f5b48bba66e81e8a8b3b17/KM_SPRING_21_OVERVIEW_KM-IMAGES8.jpg)
![](https://freight.cargo.site/t/original/i/3be3159072f1fdfa9698cc9abbe3e1cd7bf8546b88ce23b95b99cb82ededb78b/KM_SPRING_21_OVERVIEW_KM-IMAGES9.jpg)
![](https://freight.cargo.site/t/original/i/967aadf289b08cd5d46905fa448b3d6770721fbe429f18feffcb74a7a304da15/KM_SPRING_21_OVERVIEW_KM-IMAGES10.jpg)
![](https://freight.cargo.site/t/original/i/02f49b5d52ad2d813ab137fa4117a6b244482453cba585b3a18f8edba644cb62/KM_SPRING_21_OVERVIEW_KM-IMAGES11.jpg)
![](https://freight.cargo.site/t/original/i/2f491433cc641164821f05c53d108ce6c05394fda4d97ad861914935336387d8/KM_SPRING_21_OVERVIEW_KM-IMAGES12.jpg)
![](https://freight.cargo.site/t/original/i/c2c36892a3a35f89bfe9efc700cd4353d07efaa98a42491f7d3513d8685b43fd/KM_SPRING_21_OVERVIEW_KM-IMAGES16.jpg)
![](https://freight.cargo.site/t/original/i/ad1d131492ebc4feefd0b4fe551e3065838df59896183b00c5a6c1827914e624/KM_SPRING_21_OVERVIEW_KM-IMAGES13.jpg)
![](https://freight.cargo.site/t/original/i/c0d1734af7b0fd2a9eb0367391ca0cf7ff875aca74defaca5065c502c505e15f/KM_SPRING_21_OVERVIEW_KM-IMAGES15.jpg)
![](https://freight.cargo.site/t/original/i/fbd1d6748d7299997f011c7b67fb62381faadfe8ae1d94e87479773626102f99/KM_SPRING_21_OVERVIEW_KM-IMAGES14.jpg)
![](https://freight.cargo.site/t/original/i/77ccdd71ff69617d12c9775eeeb635ba779db9e68db7c0f4315cf45bab540148/KM_SPRING_21_OVERVIEW_KM-IMAGES21.jpg)
![](https://freight.cargo.site/t/original/i/5b465bf470c6e0faac76a3f4d89b8b6baa9ffe15336eab350b788329b8d45c3b/KM_SPRING_21_OVERVIEW_KM-IMAGES17.jpg)
![](https://freight.cargo.site/t/original/i/1e82a332c1f117c6bc3c7208cd86d8309cf0ba6aa28c25cde8f56a29c63bbea7/KM_SPRING_21_OVERVIEW_KM-IMAGES18.jpg)
![](https://freight.cargo.site/t/original/i/6f3b4a8539bd6b42d8a5d2cef39b230367368983003df557a6cbb0d1aff90858/KM_SPRING_21_OVERVIEW_KM-IMAGES20.jpg)
![](https://freight.cargo.site/t/original/i/e550c076de80465d3d7d699f5d9f483ea5db4c2d83ede80fa48a85c2ed9662b3/KM_SPRING_21_OVERVIEW_KM-IMAGES19.jpg)
![](https://freight.cargo.site/t/original/i/339a083f649b0b8331817529ce8a6d4840b8b984f37be7b0111fd822aa0b9257/KM_SPRING_21_OVERVIEW_KM-IMAGES22.jpg)
![](https://freight.cargo.site/t/original/i/ab3273f74717eeddd247a3e8f7b5bb85a3b0781f10a25a8e9e2e5b82b4530af1/KM_SPRING_21_OVERVIEW_KM-IMAGES23.jpg)
![](https://freight.cargo.site/t/original/i/0ceead43518ed03a9d1ee20d203d44ecd1e54ee79ea78468a0bbbdb19a63d32f/2020_01_15_KM_SPRING_SHOT_01_016.jpg)
![](https://freight.cargo.site/t/original/i/83f2e98711fc58ee316bbb96b0760ed0f97396152d2e63c6a04a0b1f14868085/2020_01_15_KM_SPRING_SHOT_13_049.jpg)
![](https://freight.cargo.site/t/original/i/1e8fa48c342219eb406190a831d8a63982c2ba1283fb69fc6f905e43fe8a5aba/KM_SPRING_21_OVERVIEW_KM-IMAGES8-copy.jpg)
Campaign overview deck
![](https://freight.cargo.site/t/original/i/2f3d4313aa84e020f051b35470740484d0d004646c2cab46e53bc2c0e4a98f71/2020_01_15_KM_SPRING_SHOT_03_043.jpg)